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For Marketplaces

For Mirakl marketplace onboarding & commercial teams

Turn approved sellers into live, selling sellers — faster

Optivise removes the catalogue friction between contract-signed and first sale, so more of your approved sellers get a complete, conversion-ready catalogue live in days, not months. Files in, files out — no PIM, no IT integration, nothing for your platform team to build.

Talk to partnershipsExplore a pilot

Approval is the easy part

The catalogue step between sign-up and first sale is where seller activation quietly stalls.

Sellers stall before going live

Incomplete data, Amazon catalogues that don't convert cleanly, missing attributes, messy supplier files.

Slow activation costs GMV

Sellers that launch late — or incomplete — trade less in the critical first 90 days.

Optivise sits exactly where momentum is lost

You've won the hard part — getting the seller to sign. The risk is losing them in the catalogue. Optivise is the catalogue-friction layer between approval and trading.

STAGE 01
Approved seller
Signed, but not yet selling
STAGE 02 · OPTIVISE
Upload-ready catalogue
Complete, structured, marketplace-ready data
STAGE 03 · OPTIVISE
Live products
Listings strong enough to sell from day one
STAGE 04
Early sales — trading
New-seller GMV in the first 90 days

Optivise owns the middle two stages — exactly where marketplaces lose signed-but-never-live sellers.

Four levers on the metrics you already track

Activation / contract-to-live

More signed sellers actually go live.
Proof: 95%+ facet completion, Mirakl-ready files, no manual mapping.

Time-to-first-listing

Cut weeks of catalogue work to a morning.
Proof: FNX Bathrooms optimised 1,800 SKUs in a single morning.

90-day new-seller GMV

Sellers that launch complete earn sooner.
Proof: up to 40% more visibility; up to 30% higher conversion (12–15% on average).

Completeness & compliance

A more complete, compliant, search-ready catalogue, across every seller.
Enforces your taxonomy and region rules — and never invents data.

Lower cost-to-serve

Onboard more sellers without growing the onboarding team.
Self-serve, files-in / files-out — no PIM, no IT project to maintain.

One mechanism, your outcomes

Every lever ladders back to a number you are already measured on — activation, time-to-live, GMV.

From Upload to Optimised in Seconds

Our streamlined 3-step flow for busy sellers:

1. Upload Your Data

Upload your data

Upload your Amazon ASINs or Mirakl files; we extract, then analyse your titles, descriptions, images, and attributes.

2. Optivise Enhances Automatically

Optivise enhances automatically

We autofill missing fields and rewrite your descriptions in seconds using live customer search data and marketplace rules.

3. Export & Go Live

Export & Go Live

Download a clean, Mirakl-ready file, with no formatting needed. Ready to go live instantly.

Files in, files out.

No PIM. No IT integration. No setup project. Sellers start with the files they already have — Amazon listings, PDFs, spreadsheets, catalogue exports — and get back optimised, Mirakl-ready files. Nothing for your platform team to build.

Already fluent in your data

Marketplaces run on Mirakl — and so does Optivise. Because we're built on the shared Mirakl data model and already work across leading Mirakl marketplaces, we can speak a new marketplace's exact facet and category scheme in days, not quarters — frequently before kick-off. Onboarding your marketplace is a configuration, not an integration project.

B&Q
Debenhams
ADEO · Leroy Merlin
Volkner
Conrad
+ any Mirakl marketplace, on demand

Output formatted to your specific facet and category requirements — not generic.

Ways to partner — pick the depth that suits you

Three models, distinguished by who funds the seller. They stack — start light, deepen as the results land.

1 · Signpost

Recommend Optivise in your seller / merchant hub. Sellers self-serve and pay per use.
You pay nothing. Zero commitment, zero integration — the fastest way in. Pair it with a seller-incentive discount code as a no-risk perk.

2 · Sponsor

You fund Optivise for your sellers — fully, or via a marketplace-funded discount.
You pay for sellers. Removes cost as a barrier entirely — the strongest single lever on activation, because every approved seller can get a complete catalogue live.

3 · Revenue-share

At scale, we share revenue from your sellers back to you.
You earn. Seller activation becomes a new income line for the marketplace — once volume justifies it.

Built to respect your rules

Only seller-provided product data — no access to your systems.
Enforces your taxonomy, attributes and regional compliance.
Never fabricates data — if it can't be inferred, it's flagged, not invented.
Upstream of your PIM and onboarding flow — it produces the clean file, replaces nothing.

For Marketplaces — FAQ

Explore a pilot with your next seller cohort

Run Optivise with a group of newly-approved sellers and measure the lift on time-to-first-listing, activation rate and 90-day GMV. Usage-based and free to start — the risk is minimal.

Talk to partnerships