Marketplaces
How to Prepare Your Catalogue for Black Friday
How to Prepare Your Catalogue for Black Friday
Scaling your listings doesn’t have to mean scaling your headcount.
The busiest time of the year is fast approaching
Black Friday. Christmas. Winter clearance. This is when the big numbers come in, and when most sellers start scrambling.
We’ve seen it all before.
Last-minute spreadsheets. Marketplace rejections. A backlog of SKUs. Someone trying to fix EANs at midnight. And when panic really sets in? You start thinking about hiring temporary help to get everything listed in time.
But here’s the thing: adding people won’t fix a broken process.
The problem isn’t your team, it’s the workflow
Let’s say you’ve got 300 products to list on B&Q or Debenhams Marketplace.
That’s 300 rows to format.
300 titles to polish.
300 sets of attributes to map correctly.
And 300 chances to make one small mistake that gets your file rejected.
Even with a good team, this kind of work is slow, repetitive and hard to get right at scale. It takes hours, and you’re probably doing it while juggling inventory, logistics and everything else Q4 throws at you.
Hiring temps sounds like a fix but is it really?
Sure, you could bring in someone to help. But you still have to:
- Teach them how Mirakl works
- Explain the formatting rules
- Check everything before upload
- Clean up after mistakes
And the moment peak is over? They’re gone. You’re back to square one.
There’s a better way to scale.
Automate the grunt work. Save the brainwork for what matters
Optivise is designed to take the pressure off your team by handling the time-consuming stuff for you.
Here’s what that actually looks like in practice:
Upload your file. We handle the rest.
You send us your product data – CSV, Amazon export, even a messy supplier PDF – and we:
- Fill in missing attributes
- Fix formatting issues
- Match categories
- Generate listing content
- Create a clean, ready-to-upload Mirakl file for B&Q
All in a few clicks. No spreadsheet wrestling. No extra hires. No late nights. For as little as £0.35p a SKU.
You can scale without hiring. Here’s proof
Whether you’ve got 50 SKUs or 5,000, Optivise handles them the same way: cleanly, consistently, and quickly.
- No freelancers to brief
- No staff to train
- No delays from rejected files
- No headaches when someone’s off sick the week before Black Friday
Just a catalogue that’s ready to go live, and listings that are built to convert.
Get ahead now, so you’re not chasing your tail later
Most sellers wait until it’s too late. They’re firefighting in November, rushing uploads, or worse – missing the season entirely.
But if your catalogue is in shape before the rush hits, you get a massive edge. More listings live. More products ranked. More sales in the bag while others are still formatting CSVs.
And you can do it without adding a single person to payroll.
Want to see how it works?
You can try Optivise for free. No pressure, no setup calls, no card required. Just upload a few SKUs and watch what happens.
Start now, and take the stress out of peak.